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Review 'Bhargava offers clear and straightforward prose, and his engaging, well-spaced graphic elements make the text more interactive.� A consistently engrossing guide to trend forecasting.' (Kirkus Reviews) Read more Review Wall Street Journal BestsellerWinner: Axiom Award Silver Medal (Business Theory) Winner: Eric Hoffer Business Book of the Year Finalist: Leonard L. Berry Marketing Book Award'Non-Obvious is a sharp, articulate and immediately useful book about one of my favorite topics: the future.'DANIEL H PINK, Author of Drive'One of those rare books that delivers ... a great read!'CHARLES DUHIGG, Author of Power of Habit'If you believe in a lifetime of learning, read this book!'JONATHAN BECHER, Former Chief Marketing Officer, SAP'Insightful, thought provoking and illuminating!' SHIV SINGH, Author of Savvy'Trends that will shape your business and decision making.' SALLY HOGSHEAD, Author of How To Fascinate'It gets better every year!' RYAN HOLIDAY, Author of Stillness Is The Key 'A powerful argument for how curation can change your organization.' SREE SREENIVASAN, Former Chief Digital Officer of New York City 'A goldmine of ideas and trends!' GUY KAWASAKI, Author of The Art of the Start 'Well written ... a joy to read!' ANN HANDLEY, Author of Everybody Writes and Founder of MarketingProfs Read more See all Editorial Reviews
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